When a good product can create a category

24 Feb 11 icoAnálisis de casos
comodynes1

There are products that emerge to satisfy a specific need but they do it with such distinction and strength that they become the origin of the creation of a new category of products worldwide. Comodynes was conceived as a make-up remover napkin developed by Dermofarm laboratories. Its function consisted of providing the facial make-up removing process with functionality and convenience;...

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